This is Ben.
Ben is going to go for a walk with his human.
Ben doesn’t do subtle.
Ben knows that he has to ask for what he wants.
Ben is smart.
Be like Ben.
The same holds true when it comes to selling. If you don’t go out and ask for the leads, the answer is always “No”.
Not only that, but there’s no need to start developing leads from scratch when you are actually sitting on a lot of low hanging fruit.
1. Renew, Reuse, Recycle
We get so focused on "new" that we forget to look at "current" customers to see how much more they could buy. Imagine if you sold just one more product to each of your current clients?
2. Get Recommended
You have access to future customers through your existing customers - but only if you ask your current customers for help. Ask them for referrals to other people who can potentially do business with you.
3. Relationships
Look at your suppliers or other complementary companies that you work side by side with for shared customers. There are opportunities to strategically cross promoted each other’s services and products.
4. Real Action Steps
Start networking to build a referral community. From LinkedIn groups, to traditional networking events and Meetup groups, cultivate a community that works together to build referral relationships in the market place.
These steps aren't profound or difficult. You just have to go out and ASK FOR LEADS (like Ben!)
Contact me now to discover ways to make these steps above work profitably for you.
083 256-0378 | sonjashear@ssconsult.co.za
NEXT WEEK: Value Your Business